Apparel brand House of Rare has opened its largest store in the city of Bengaluru to date inside Phoenix Mall of Asia in Hebbal. With a large, open store front, the new outlet retails both the brand’s men’s and women’s western wear lines. 

“Carrying the essence from our largest store in Jaipur to our largest store in Bangalore, Mall of Asia,” announced The House of Rare in a Linkedin, sharing images of the expansive retail outlet. 
 
The new store is Rare Rabbit’s 122nd store in India, the brand announced on Linkedin, and it counts 12 stores in the Bengaluru metro area. With a bright, white interior and modern aesthetic, the store is designed to appeal to modern working professionals shopping for clothing for the office and their days off.

Rare Rabbit also recently launched its largest store in India in Jaipur, Rajasthan. The business has recently increased its brick-and-mortar expansion pace. In April this year, House of Rare opened its 100th store and has gone on to open 22 stores in the following six months.
 
Manish Poddar launched Rare Rabbit in 2015 from his business The House of Rare, a subsidiary of Radhamani Textiles Private Limited, to retail fashion forward menswear. The brand is based in Bengaluru and forayed into womenswear with the launch of its Rareism line in 2019.