Phoenix Mall of Asia has opened its doors to the public in Bengaluru and retail giant Apparel Group India Private Limited has opened seven stores inside the new shopping centre. These comprise Bath & Body Works, Aldo, Charles & Keith, La Vie En Rose, Beverly Hills Polo Club, Tim Hortons, and Aldo Accessories.

“We’re delighted to announce the launch of seven new stores from the Apparel Group in Phoenix Mall of Asia,” said Apparel Group India Private Limited’s president Tushar Ved in a press release on October 27. “Our strategic expansion not only strengthens our brand positioning but also reaffirms our role as the gateway for international brands looking to make their mark in India. These new store openings reflect our unwavering commitment to bridging the gap between global fashion and the discerning Indian consumer.”
 
The expansion, featuring a mix of premium accessories, personal care, and apparel, is part of the business’ plan to bring in-demand international brands to Bengaluru. Apparel Group is based in Dubai and retails over 80 fashion and lifestyle brands. 

“We are thrilled to bring the best-in-the category lifestyle brands to Bangalore, and our team has worked tirelessly to ensure that each store reflects our expertise and commitment to excellence, delivering an exceptional shopping experience to our customers,” said Apparel Group India’s CEO Abhishek Bajpai. “This expansion is a testament to our dedication to serving our customers and providing them with world-class brands and experiences.”