Reebok, a footwear and apparel brand has strengthened its retail presence with the launch of a new flagship store in Kammanahalli, Bengaluru.

The store inaugurated by field athlete and Olympian O P Jaisha will house a variety of footwear, clothing, and accessories.

Commenting on the launch, Manoj Juneja, CEO of Reebok India in a statement said, “We are delighted to bring Reebok’s innovative and high-performance products to the heart of Bengaluru through our new store in Kammanahalli. This marks another milestone in our commitment to providing the best in athletic and lifestyle wear to our customers.”

O P Jaisha added, “I practised early days of athletics in Reebok shoes, I am privileged to be a part of this occasion. The collection of shoes and apparel is very extensive and designed very thoughtfully for all fitness activities.”

Reebok is a part of the Authentic Brands Group (ABG) with Aditya Birla Fashion and Retail Ltd (ABFRL) as the operating partner in India.

Reebok’s Kammanahalli store opening is part of ABFRL’s ongoing efforts to expand the brand’s retail footprint across India.