(23/02/24) Malaysia Aviation Group (MAG) has signed a MOU
with the Malaysian Association of Tour and Travel Agents (MATTA)
to become the official airline
partner and premier sponsor of Malaysia’s largest international
travel fair.
Scheduled to take place 22-24 March 2024,
MAG will support the MATTA Fair 2024 by providing exclusive fares
to participating travel agents, support the MATTA Fair Buyers
Contest with prize air tickets, and conduct a number of different
promotions.
The national MATTA Fair takes place twice a year
in Kuala Lumpur, attracts exhibitors from all over the world,
welcomes more than 180,000 visitors each time, and boasts a sales
turnover of more than 300 million Ringgit.
Malaysia Aviation Group (MAG) becomes official airline partner of MATTA Fair 2024
“This collaboration signifies a pivotal moment in
our ongoing commitment to advancing Malaysia’s tourism industry.
By teaming up with MAG, we are leveraging our collective strengths
to create exciting opportunities and elevate the travel
experiences offered at MATTA Fair 2024,” said Nigel Wong,
President of MATTA. “This strengthened alliance will not only
drive sustainable growth within the tourism sector but also
contribute significantly to the overall economic prosperity of our
nation. Together with MAG, we are poised to make MATTA Fair 2024 a
resounding success and set new benchmarks for excellence in the
travel industry.”
MAG is made up of a number of different companies,
including Malaysia Airlines, Firefly, AMAL, MASwings, Enrich and
Journify.
“This partnership is poised to ignite the tourism
industry, propelling it towards new heights of advancement,” said Ahmad Luqman Mohd Azmi,
Chief Executive Officer of Airlines from MAG.
“Through our joint efforts to amplify MATTA Fair events, we’re
sculpting a new era of unparalleled engagement and connectivity
within the travel and tourism industry across the nation. We look
forward to offering customers visiting MATTA Fair an immersive and
renewed experience, facilitating all their travel needs to Asia
and beyond.”
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