Ayaani Diamonds, India’s leading lab grown diamond Jewellery brand has expanded its retail presence with the launch of a new store in the city of Mumbai.

The store located in Bandra West will house a wide range of jewellery including engagement rings, wedding bands, necklaces, earrings, and more.

Commenting on the launch, Rajni Chanchad, director of Ayaani Diamonds in a statement said, “We are absolutely delighted to bring Ayaani Diamonds to the heart of Mumbai. The decision to embrace lab-grown diamonds is more than just a trend; it’s a conscious choice for a sustainable and ethical future. Our commitment to sustainability, ethics, and exquisite craftsmanship sets us apart in the world of fine jewellery.”

“At Ayaani, we believe in fulfilling dreams, and our lab-grown diamonds represent the ultimate in beauty, quality, and responsibility. This city is known for its appreciation of luxury, and we are confident that our exquisite Jewellery collections will be a perfect fit for the Mumbai audience. Our new store is not just a place to shop for fine Jewellery; it’s an experience, a journey into the world of diamonds where customers can explore, choose, and celebrate their unique stories with our creations,” he added.

Ayaani Diamonds currently retails through its website and two exclusive stores in Ahmedabad, Gujarat.